About

Sovereign AI is not a choice. It is the foundation.

We build the infrastructure regulated industries can rely on. Compute, models, compliance — on Danish soil. Powered by GEFION.

Mission

Why we exist.

Cloud AI is built for fast iteration. Regulated industries need the opposite: documented sovereignty, audit trails, and data residency.

The EU AI Act takes effect in 2027. The CLOUD Act is already in force. Health, finance, and defence cannot wait for hyperscalers to align with European law.

People's Lab delivers a complete AI stack — compute, identity, inference, data, compliance — as production-ready infrastructure. We run on GEFION, Denmark's AI supercomputer, in partnership with DCAI. We build in Denmark, for organizations that cannot compromise on jurisdiction or audit trails.

This is not a wrapper around an American model. It is a foundation where you own control — and where every byte and every decision is traceable.

Team

Built by people who have run regulated systems.

Health. Finance. Public sector. We have sat on both sides of the compliance table.

Lars Munch Johansen

Head of Partnerships

Sales, partnerships, and go-to-market for People's Group. Bridge between engineering and compliance.

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[Bio placeholder — background in regulated industries, AI architecture, and compliance.]

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[Bio placeholder — background in infrastructure, security, and high-performance compute.]

Partners

We do not stand alone.

Research, funding, and infrastructure — alongside those building Denmark's AI foundation.

Backed by

EIFO supports Danish AI sovereignty.

The Export and Investment Fund of Denmark backs People's Lab as part of EIFO's strategy for Danish AI infrastructure and digital sovereignty. Our mission aligns with the EU AI Act and Denmark's digital readiness.

Want to build with us

Let's talk about your next step.